The festive season is fast approaching, and with it comes the most anticipated shopping events of the year—Black Friday and Boxing Day sales. These sales are the perfect opportunity to score amazing deals on high-quality formal gowns, evening wear, and accessories. If you’re looking to upgrade your wardrobe for an upcoming gala, wedding, or chirstmas party, this is the time to invest in timeless pieces from House of Troy.

Shopping online for your dream gown during Black Friday and Boxing Day sales can be a game-changer. But with so many discounts, promotions, and limited-time offers, it’s easy to get overwhelmed. Don’t worry—we’ve put together a guide to help you make the most of these sales so you can shop smart and snag your perfect formal gown without breaking the bank.

1. Know Your Size and Fit

Before diving into the excitement of online shopping, it’s essential to know your measurements. Every designer or brand has its own fit, and sizing can vary across different collections. At House of Troy, we offer a wide range of gowns with various cuts and silhouettes, so understanding your body measurements is key to finding a gown that flatters your shape.

Take the time to measure your bust, waist, hips, and inseam, and compare them with the size chart on the website. If you’re unsure, reach out to our customer service team for guidance on sizing. It’s always better to ask than to risk ordering the wrong size, especially when sale items often have limited availability.

2. Set a Budget and Prioritize

The allure of deep discounts can sometimes lead to overspending, but it’s important to have a clear budget in mind before you start shopping. Whether you're after a classic black tie gown or something more daring, having a set budget will help you stay on track and avoid impulse buys.

Prioritize what you need most—do you have a specific event coming up that calls for a formal gown, or are you just looking to update your wardrobe with versatile pieces? If you're looking for a statement gown for a winter ball or end-of-year celebration, focus on quality over quantity. Remember, investing in a timeless piece during a sale can save you money in the long run.

3. Sign Up for Newsletters and Alerts

Here at House of Troy, we offer exclusive early access to sales or special promotions for customers who are signed up to our newsletters. This is a great way to get a sneak peek at items included in our sales, and you may even receive a special discount code to use during the sale period.

Signing up for notifications about new arrivals and sales is also an excellent way to stay informed about any flash deals or limited-time offers. The early bird gets the best deals, so make sure you’re on the list and ready to shop as soon as the sale goes live.

4. Create a Wishlist

Before the big day, take the time to browse the online store and create a wishlist of your favorite formal gowns and accessories. This will save you time when the sales kick in, allowing you to quickly check out the items you love without sifting through pages of products.

At House of Troy, we offer a curated selection of gowns that range from sleek and minimalist to bold and dramatic, so having a list of your top picks will help you focus on finding the perfect gown for your occasion. 

5. Don’t Wait Too Long to Check Out

Sales like Black Friday and Boxing Day can get chaotic, with popular items often selling out quickly. If you find your perfect gown, don't hesitate—check out as soon as possible to avoid missing out on your size or color. The longer you wait, the higher the chances that your dream gown could be snapped up by another shopper.

If you’re eyeing multiple items, try to create separate orders for each gown to avoid losing out on any one item. Once the sale starts, things move fast, so it’s best to act quickly!

Black Friday and Boxing Day are two of the most thrilling shopping events of the year, and with these tips, you can make the most of these sales while finding the perfect gown for your next big occasion. Whether you’re attending a wedding, gala, or celebratory event, House of Troy has everything you need to look and feel your best.

Happy shopping, and here’s to finding your dream gown at an unbeatable price!